The Colorado towns of Nucla, Naturita, Bedrock, Paradox, Redvale and Norwood, referred to as the “West End,” are conveniently near US highways 141, 145, 97 and 90 in western Montrose County, Colorado. Centrally located 1 hour from Moab, UT, Telluride, CO and Gateway Canyons Resort, it's easy to reach many great destinations! 


Highway 141, which passes through Naturita is listed as part of the Unaweep Tabaguache Scenic Byway and links to Interstate 70.





  • 330 days of sunshine a year! 

  • Outdoor recreation, hunting and wildlife bring in 4,600 annual visitors

  •  The West End is an area with unique opportunities for economic expansion in employment sectors including tourism, agriculture, manufacturing, and resource extraction.  

  • 50 meg VDSL and 100 meg SDSL BROADBAND Available! One of the fastest broadband backbones in all of Colorado! 

  • Western Montrose County is a designated Opportunity Zone (see the Opportunity Zone tab on this website for further information.


  •  Taxpayers investing in the area are eligible to earn a credit, (upwards of $3,100 per job created), due to the Rural Enterprise Zone.

  • Over $5 million in private investment in 2018.  

  • Community water treatment plant produces 99.9% pure drinking water.

  • The West End is the land where you can always expect a friendly wave from everybody!



"Thanks for all your work in the direction of economic development for the west end."

~Rebecca Rogers, Coyote Enterprises, LLC.

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